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Some people reading this might be wondering what an autoresponder really is. An autoresponder service or software is used to automatically email a distribution list. But why would anyone want to use one? Stop and ask yourself how many people opt-in to your website but do not buy anything? Could you make money by mass emailing all those people another offer at a later day? All that effort to build traffic just went to waste because it relied on a single impression of your website. Some people will need to look at a product seven times before deciding to buy.

An autoresponder can be used to send daily offers to your visitors who use an opt-in. By emailing your list of visitors, you have an increased opportunity to make sales. Perhaps that same person is more awake now than when they first saw your offer. Out of no where they get your email and are now wanting to make the purchase!

You should now realize why people claim the money is in the list. It’s true. You can keep building your mailing list and your autoresponder mail new users. The larger your list the happier you will be! Think, if you had a thousand subscribers to your autoresponder, you could send them all a promotional email for any product, simply by pushing a button. To be sure your emails don’t go into the junk mail folder, though, you need a good autoresponder. Try searching Google for autoresponder reviews before deciding on one.

Before buying an autoresponder service you might also search for GetResponse review and AWeber review. It will be worth the effort to research the possible autoresponders, because it is usually hard to find the best one to match your needs.

You know all you need to about autoresponders, so what now? Start making money from all those readers!

Why bother?

Good customer service is the life blood of any business. Although new customers are very important good customer service will help generate customer loyalty and repeat business. With every satisfied customer your business is likely to go on and secure many more customers through recommendations and if you do not take proper care of your customers there is probably a competitor waiting in the wings that will.

A Customer Satisfaction survey will help you not only identify problem areas but will also demonstrate to your customers that you care and are proactive in looking for ways to improve the service that you provide.

Where to start?

Objective – Before you start compiling your survey consider what the objectives of the survey are, in that way you will remain focused and find it easier to decide what questions to ask.

Analysis – In addition to the objectives consider how you will analyse the answers having completed the survey.

Keep in mind that ‘closed’ questions (where the respondent is asked to choose from a limited number of responses) are easier to analyse than ‘open’ questions (where the respondent can reply in anyway they want).

Much will depend on the volume of respondents, the higher the volume the more important it is to have an easy method of analysing the results.

Opportunity – As well as obtaining valuable market research data keep in mind that customer surveys are also a good way to publicise aspects of your service that your customers may not be aware of.

After you have drafted your survey read through the survey from a market research view point and check that you are asking the right questions in the right way and that with the feedback information you will be able to properly analyze the data allowing you to make informed decisions.

Then, read through the survey from a marketing view point, check that you have phrased each question so that every opportunity has been taken to promote your business?

The ideal question will perform the following three functions:-

• Market research – provide valuable feedback to help you improve your customer satisfaction levels and in turn your business
• Marketing – promote aspects of your business
• Information/Education – advertise a service that you provide that your customers may not have been unaware of

For example:- Do you find the in-store baby changing facilities useful?

In asking this question the store will hopefully not only receive useful feedback on the baby changing facility but they will also promote the store as being child-friendly even beyond the customers who actually require the facility.

Warts and all – to benefit most from a customer survey you need to be prepared to dig deep and accept the worst.

A well designed customer satisfaction survey will enable you to identify problems so that they can be addressed; regular customer satisfaction will prevent complacency and give you early warning on where you might be losing out to your competitors initiatives.

What to ask?

Although it is a given that each business is likely to have specific and unique factors that are important in providing good customer services there are common areas that are relevant to all businesses be they a physical store, online internet store or a service industry. The following are key areas to providing good customer service.

Communication – Are you confident that you make it easy for your customers to communicate with you?

When a customer telephones is their call answered promptly; are enquiries about products or services handled properly? Good businesses will make every effort to ensure that whatever the customers query it is resolved by the right person, politely, quickly and fairly.

If a problem is not resolvable immediately do you promise to respond in a given time period and do you deliver on your promise?

Use a customer satisfaction survey to ensure that all your staff are considered by your customers to be knowledgeable, courteous and helpful.

Location – Do your customers find it easy to visit you, if a physical store, is it conveniently located with good access?

Making it pleasant, making it easy – For an internet business it is important to ensure that your website is easy to use and aesthetically pleasing.

Regardless of the store being a bricks and mortar or purely an online internet store, is the store properly laid out, can your customers find what they need and is there sufficient information and help on hand to explain how a particular product works?

The right quality products – In addition to measuring the quality of the service that you provide you should ensure that the products and services that you provide do fully match your customers’ requirements.

Value for money – Cheap or expensive is not always a good measure, value for money is.

Do your customers associate your business with value for money, if not, why not?

Speed and attention – Regardless of the business most customers will want to be dealt with quickly but attentively.

Are you doing everything you can to avoid any delay?

Customers like to be treated as individuals, how do you treat your customers? Attention is appreciated but it needs to be followed up with a quick and satisfactory resolution to the query.

Demographics and Specific issues – Take the opportunity to profile your customers, for example what is their age group and where do they live?

By understanding your customers more, the better your chances of correctly targeting your business.

Within the survey allow customers to highlight specific problems and provide contact details.

What is next?

Having completed the survey analyse the results.

Trends – Look for specific and common areas where the customer service is found wanting.

Ask yourself honestly if any criticism that you receive is valid and if there anything that can be done to resolve or minimise the problem?

Training – Are the staff properly trained and do they have sufficient knowledge?

Where customer service training programs have been implemented have they had the desired effect and improved the customer experience?

Follow-up – If a customer who has completed a survey has raised a specific issue do all you can to ensure that their complaint is addressed.

Do not squander the opportunity to resolve a problem and keep a customer.

Continuously Monitor – Make changes and then measure by issuing further surveys.

If you are concerned about customer satisfaction and what to view a sample survey for a store that will demonstrate some of the above advice please visit:- Sample Customer Survey

As the man behind an online business, you are the same in most respects to your own client – the couple respects worthy service, security and privacy. Whenever you go shop yourself, the chosen will always be goods you have trusted for a long time and understand as worthy of your cash. This is not unlike your client’s needs. They see your site, scrutinize your offers, and conclusively buy from you if they find your website trustworthy.

Once your webpage conforms to all three customer demands – superior service, privacy and security – earnings are most likely going to augment and maintain. And that is the consideration why webpage certification seals makes sense. It delivers on the fundamental wish of every client to authenticate the man responsible in setting up the business they are dealing from, and an assurance that they are not cheated on their labored cash. Website stamps make sure customers sense they are transacting with a genuine outfit and help create a nice track record to charm more shoppers into picking your goods in preference to your competitors.
Website seals concern themselves with the most substantial determinant in what works for an online enterprise beautifully and this acknowledged charge is what makes them necessary for established companies.

You rely on in the worthiness of your own goods. Unfortunately, the same idea cannot be aapplied to everyone unless you do something. You have to let the buyers understand that the products you accord is more excellent than the others – that you are the greatest in the market. And online security seals do not spare on that responsibilty of relieving shoppers’ first indecision. It promptly prevails upon them that you offer a commodity they possibly want and come back for more.

Web seals work because as the name suggests, they flash in your website the approval to prospects whenever the doubt of protection appears. Most Internet undertaking bid for some private details that may put off a lot of browsers, though once they know that the business is  acquainted to their important confidentialities is dependable and nevertending to permit it on to other persons, the revenue will grow evenly and the transaction will be simple and easy for them. This brings about repeat transactions practicable and helps you make long-standing customers.

Personal information, as we all know, matters much to people. We all dwell in an existence full of ungoverned people trying to wreak havoc on others. The beginning of business on the Internet.

The way we conduct daily business is constantly changing, and the day of in person conferencing may be coming to an end because of the increase in use of Web based video conferencing system. Following are some reasons why:

*The cost. You don’t have to be an accountant to realize that the price of conducting in person meetings with clients, even if you don’t have to travel across the world, isn’t that affordable compared to web based video conferencing. How much it costs to actually travel and the cost of having employees doing business in substandard conditions such as the confinements of a airplane cabin or the backseat of a taxi start to add up very quickly.

With Internet video conferencing your workers are never wasting time and money on travel and there are whole markets full of price conscience customers that look to do business with shrewd businesses who help the bottom line of clients, even if it means no longer having a in person meeting.

*Company image. Perception is always a major consideration when it comes to making a good impression with new clients and keeping existing business associations healthy and fruitful. Giving suppliers and customers alike options that make use of the latest in convenient Internet video conferencing gives them the impression that your company doesn’t just run with everyone else, it’s leading the way.

*The personal touch. Phones can by used by anyone to do a voice conference, but the ability to video conference offers your workers a greater chance to make an impression that sticks.

*Not for just communicating with clients. Larger organizations that have offices located far away from each other will find it very favorable to make available anything from inter-office training seminars and employee meetings to board conferences that are secure. Some online video conference services are so advantageous that vital employees can be included in the webcam video conferencing even if they are vacationing in the Bahamas or out ill; all that they need is an Internet connection and a personal computer.

Many online conference solutions are available with varying service plans varying from features that are only marginally better than what can be found in instant messaging programs to sophisticated plans complete with branding and the ability to permit attendees to log in via their web browser regardless of their operating system.

Selecting the right niche can make or break your online business. Often, people trying to get into Internet marketing often stumble on this step, because they simply have no idea which markets are worth getting into. After all, nobody wants to spend months building a website that gets very little traffic simply due to the fact that there is very little demand for the subject in question.

So, how does one go about finding hot niche markets? Some Internet marketers suggest choosing a niche that you are either enthusiastic about or are familiar with. While this may come true in the end, the more practical way is to discover what people are actually searching for and base your online business around that. Learning the demand for a particular market is the very first phase.

One way to do this is to use some free tools, such as the free Wordtracker keyword tool (http://freekeywords.wordtracker.com). Type in a search term and Wordtracker will return the amount of daily searches for up to 100 related terms. You want to choose a term that has a decent number of daily searches – any number 10 or greater is worth considering. You may notice that the fewer number of words in a particular search term, the more searches it generally gets. On the other hand, search terms that contain more words get less traffic, but are usually easier to rank for.

Next, go to Google (http://www.google.com) and type one of the search terms in quotes. In the upper right hand part of the search results page, you’ll see the number of pages indexed by Google that are exact matches for your search phrase. Generally, when you are just starting Internet marketing, try to select terms that have twenty thousand or fewer competing pages when using exact match. Anything higher than this will require some heavy duty SEO to rank well.

Once you find that a particular subject with decent search volume and reasonable low competition, it’s time to go over to the Google Adwords Tool (https://adwords.google.com/select/KeywordToolExternal) to see if there is any money in the market. Enter your search phrase and see if there are any advertisers bidding for your search phrase. If there are a good number of advertisers, it suggests that there is in fact money to be made in your niche. If there are no advertisers, the search term you’ve chosen may not be commercial in nature, and thus may be difficult to monetize.

You’ve now got a handle on a niche that has decent search volume, low competition, and monetization potential. Once you discover how to find quality niches like these, you will be well on your way to raking in some big cash online with niche marketing.

One of the masters of niche marketing is Mark Dulisse, and he has launched an amazing course called IM Niche Formula. Within a 10-month period, Mark was able to make a $10,000 per month income – all from just one website! You’ll learn exactly how this was done with IM Niche Formula. Head over to http://imnicheformulabonus.org for a detailed IM Niche Formula review and a killer IM Niche Formula bonus offer!

Regardless of the size of your company, you really should have a logo to represent your company. Currently there are several options that exist should you desire to have a custom logos created for your company. You just need to know what is important when picking a company to come up with your company logo.

Following are 5 things to look for when picking a firm to design a logo:

1. Price – You can pay anywhere from under $100 to multiple thousands to have a logo designed for you. Find out what your budget is and determine what is the best company in your price range.

2. Money back guarantee – A number of design firms will offer some sort of total satisfaction guarantee, even with affordable logo design. Typically this can be anywhere from being able to get a complete refund if you are not satisfied, to getting a refund, less some sort of fee.

3. Multiple designers – The more designers that come up with initial design concepts, the more distinct concepts you get to pick from. It is important to have a variety of choices, because if you only have one, you might not be pleased with how it represents your company.

4. Number of revisions – Once you have chosen a logo design concept that you want to move forward with, you need to have the chance to let the designers make the changes you request. Typically you may not want a great deal of corrections, but the option needs to be there for you to request as many revisions as you need to be totally happy.

5. Delivered file formats – After your logo is completed, it should be sent to you in many different file formats. No matter how you will end up using it, you will use the right file type for the use you have for it. You need to have the file formats on hand that you need.

Finding the best design firm for logo creation is vital to getting a custom logo that not only is a good representation of your company, but also is something that you are extremely happy with. Take some time to find the right company to go with and you should have a logo that will serve your company well for many years to come.

As the domain name industry is growing rapidly, domain names have now become more of a commodity. This is the main reason for the increased number of companies like blue host or ix web hosting that cater to the trends on the Internet. With an increasing number of people trying to acquire their own domain name, this has lead to domain name registration. There are two main uses of domain name, the first being setting up a website and email account for a user website and the other to set up a custom email address without a website. The latter option is fast becoming popular.

Domain registration is very important, so users must select the right company when entrusting one with such a task. A company that has been in the business for a longer period of time is always preferable. When registering your domain, ensure that you control every aspect of the domain name. This is because a few domain name registration companies do not allow changes to be made directly. The requests have to be sent through the company’s support system and are dealt with after a few days. They might also have a release fee for this service, which is completely unnecessary. The domain is yours and so it is not fair to be held at ransom for such a service.

Another aspect of cheap domain registration that should be checked is the email facility. Majority of the companies that provide the domain name registration service exclude the email facility. They only provide email forwarding that is relatively available easily. So to be on the safer side, select a domain name registration company, which is ICANN accredited. This means that the company goes through ICANN accreditation checks; an intense and detailed process, which is expensive too. Also when it comes to sending email, most of the web hosting companies and domain name registration providers do not provide their SMTP servers to send emails. They take for granted that the users can send email using their Internet service provider’s SMTP servers. This can create a problem since ISP’s allow use of their SMTP servers on their branded email accounts only.

So be careful when choosing a low cost domain registration. There are many unhappy clients of web host providers because of their unreasonable restrictions, deprived services and unreliable uptime and email concerns. These are just a few of the common problems that they face when signing up with unreliable domain name registration companies. There are web host providers that provide free domains on sign up, making it convenient for domain registration.

XSitePro 2 Video

Do you think that the text on your website isn’t important? Then you should reconsider that! Website copy is the MOST significant part of your website. If you have a nonprofessional website copy then you shouldn’t expect high-quality success. It won’t even matter if you have good graphics and excellent products unless you have awesome copy. To somebody who is trying to sell their goods using their website it’s not very good news. How are you going to create even a few sales if the visitors won’t hang about on your site to discover why they ought to buy from you?

It is essential that you catch the visitors’ attention in the first few seconds of them landing there or they may leave. You NEED to get their attention. You must continue to interest them or they’ll reach for their mouse instantly leave.

Potential buyers are constantly and carefully looking for information about a certain topic. They will rapidly browse your material and observe your site, to see if it has the information they came looking for. You could lose a sale if you don’t get their attention right away.

Websites are doomed to fail if they have badly written web copy. Those that do fail usually use the following mistakes: boring text, provide information not related to their website topic, fancy or small style fonts, and or contain several spelling errors. There are a lot more mistakes you could make concerning your copyright, but these may give you an idea of how bad copy can hurt your business.  If you haven’t decided on a website builder yet you may want to look into Xsitepro SEO as it can help you avoid many of the errors new webmasters make.

Try to image what your customer is thinking. If you were browsing to buy the same goods that you presently plan to offer what copy would you like to see on the site? Would you want to read material that has nothing to do with what you searched for or something that grabs your attention?

You will probably want something that catches your attention. You can accomplish this by… You always need to think who your target audience is. Try to find out what they like and what they don’t like?  Learn who your audience is. Now give the visitor something they enjoy reading.

Let’s say, your target market is moms who raise young children, for an example. They’re not going to want to read lots of text since they have young children and are busy. It’s’ more than likely that they’re going to skim through your site and pick out parts of text that seems to relate to them. Would they want to read text that’s made for scientists? Now way! Try not to use big words that they are not likely to relate to, or that they won’t understand or they will probably just leave your site.

If you write simple English they will want to read more. A website relies on grabbing visitors’ attention and keeps them there. Don’t risk your business success and reputation by using poor copy and wishing for the best. Provide them with what they would like to read and enjoy the profits you could make from them.

Submitting articles to article directories is one key strategy in article marketing which is part of internet marketing strategies that can determine the success and failure of a website.

Here are some advantages of submitting articles to article directories and how it can help improve your business online.

1. Free Marketing:
Most article directories allow you to include links in the article content that you can direct to your blog. When you write articles with content related to your product offer, you are able to advertise your services indirectly and include a link back to your product or services. This result in a Free marketing media for your offers.

2. Boost your personal and business branding:
Most article directories allow you to have an author bio box at the bottom of every articles you submitted. You can use your author bio box to promote your business or personal brand to build a brand image for yourself. In the author box, dont forget to promote your blog by including a link back to your blog for more information on the related articles you have submitted.

Moerover, when you have submitted enough “good” articles read by unlimited visitors to the article directories from all over the world, you will soon be seen as an expert in your industry who has a wide knowledge in the field. Being listed as “authors” in article directories helps promote yourself as an expert in your field too!

3. Get traffic to your website:
With the links that you are allowed to include in your articles and your author bio box, you have created a chance for visitors to click on the links to come to your website. When crafted in an interesting way, these links will bring readers to your website especially when your articles are being chosen by website owners to post in their own website and reposted all over the internet.

4. Huge exposure to millions of Article Directory visitors:
Your articles may be read by the millions of visitors who surf article directories every year.

5. Viral Marketing:

If your articles were written well and being picked up by webmasters to post in their websites, this automatically create a viral effect for your article content. Your article content can then be reprinted virally all over the internet with links linking back to your blogs as well as your personal advert in your author bio box.

Most article directories as well as blogs now comes with RSS (Really Simple Syndication)  technology which produces RSS feeds for all blog contents. These articles can then be distributed easily through RSS feeds and posted even further receiving more views and clicks that can help you can attract traffic to your website.

6. Generate sales and leads without having a site:
Even if you do not have a website, you will also gain from your effort in article marketing, since the article directories as well as website owners who reprint your article in their websites can act as your website. Since your articles come with an author bio box as noted above, you can include your contact information such as office address, contact phone humber or email address instead of url link to your website to allow potential customers to contact you.

As a suggestion, it always advisable to create a simple web presence online even if you do not know how to build a website. You may create a free blogger or wordpress blogs, or even facebook and twitter page that you can link to from the bio box.

7. Reach New Customers:
With a wide readership in article directories all over the world. and the chances of your articles spreading online, submitting articles to Article Directories can help you market to new customers that you have never dreamed of. Your articles and your product offer can be exposed to millions of potential clients all around the world.

8. Get continuous traffic to your website – for years
Articles submitted to article directories usually stay in the directories forever, meaning that your articles can continue to bring traffic to your website for many years to come. Your articles may get picked up anytime and republished many years later too.

9. Articles Spread Automatically by Scripts

Recently, there has been many new scripts that pulls articles automatically from article directories. These scripts will further help spread your articles to websites all over the internet providing you with backlinks and traffic to your websites.  One of the latest release of such script is Automatic Blog a wordpress plugins that pulls content articles from article directory

For more information on article marketing, free tools, softwares and Ebook on Internet Marketing, download at Global Internet Marketing website www.BOBmarketing.com

How to create a survey using Survey Galaxy

Designing surveys is considered easy; but is it? The truth is that creating surveys is easy but creating effective surveys is more difficult. The following twenty tips will help you write more effective surveys.

1. What is the purpose of the survey?

There are many reasons for conducting questionnaires. By phrasing the questions and structuring the answers surveys can be used in a multitude of ways and for a variety of reasons. When compiling a survey don’t lose sight of its purpose.

2. Give the survey a good title

The title of the survey is an opportunity to instantly summarise a survey’s objective and encourage respondents to participate. Respondents need to invest time in completing the survey so encourage them that the investment they make will be worthwhile.

3. Ensure that you do not make the survey any longer than it needs to be

Every question that is asked should be asked for a reason. Concentrate on the ‘need to know’ questions and minimise ‘nice to know’ information.

4. Use plain English, avoid terminology and acronyms, be consistent and don’t ask questions that may result in ambiguous answers

Be careful when wording the question. If a question is unclear then there is every chance that respondents may understand the question differently to that intended by the publisher making any analysis of the data worthless or at the very least suspect.

5. Avoid having long questions

Use short sentences wherever possible. Long questions can lead to a higher level of incidents where respondents abandon a survey.

6. Ask one question at a time

Avoid confusing the respondent with a question like ‘Do you like football and tennis?’

7. Do not influence the answer

It is important not to load the question. ‘Should irresponsible shop keepers who sell cigarettes to minors be prosecuted?’ is unlikely to have any value.

8. Make sure that the answer format used allows the respondent to answer the question being asked

Allow the respondent to answer how they really feel or they may be less inclined to complete the survey. As a last resort consider the benefit of including a “Can’t say”, “Don’t know” or similar response option.

9. While you are compiling your survey consider how the compiled data is going be analysed when the survey is complete

When asking questions that allow for a free text open ended response appreciate that such information is likely to be difficult to score and/or summarised. Consider how answers can be grouped. For example “Indicate your length of service?” – ‘less than 1 year’, ‘between 1 and 6 years’ and ‘more than 6′.

10. Try and ensure that the questionnaire flows

Group questions into clear categories as this will make it easier for the participants completing the survey.

11. Target your respondents

In some cases you will want to target a specific group, in others a cross section. If you can’t easily control the respondents consider including questions/answers that will allow you to filter out respondents who don’t fit your target profile.

12. Allow the respondent to expand or make comments

Allowing the respondent to make additional comments will increase their satisfaction level and will also give valuable feedback on the specific questions and/or the survey as a whole. Keep in mind though that for a large sample collection it may be difficult to analyse free text open ended responses.

13. If you are conducting a confidential survey ensure that your pledge for confidentiality is honoured

If you have guaranteed the respondents that the survey is confidential ensure that the individual data is not to be shared with anyone and the information is not going to be used for any other purpose. Confidentiality must be maintained at all times and any identifying information destroyed after the survey is complete.

14. Weigh up the benefits of allowing respondents to be anonymous or identifiable

If your respondents are to be anonymous then you will be unable to follow up specific complaints or match “pre” or “post” surveys. In some cases allowing people to remain anonymous will however allow people to respond without possible peer pressure.

15. Consideration carefully the best response format

Being consistent with the format used for responses is good practice. When designing your survey keep in mind that when analysing the data radio buttons are easier to analyse than check boxes that offer the respondent multiple responses. If a radio response format can be used do not use a check box format.

16. Provide the respondent with an estimate as to how much time the survey will take

If the survey appears to be a stream of never ending questions then respondent drop can increase. It is good practice to indicate how long the survey is likely to take so that the participants can choose the best time to complete the survey.

17. Provide respondents with the survey end date

Try and encourage your invited respondents to complete the survey as soon as possible but advise the respondents of the survey’s end date so that they have the opportunity to schedule the necessary time.

18. Test the survey

Before publishing a live survey publish the survey as a trial to check for questions that are ambiguous or confusing and to ensure that the survey is aesthetically pleasing.

19. Before publishing the survey proof read the survey carefully

Check and check again that the survey is grammatically correct and makes sense. If practical get a colleague to check the survey before you publish, if no one else is available then take a break before checking again.

20. Thank your respondents

To complete surveys respondents will need to invest their time and therefore should be thanked either at the end of completing the survey or in a follow up letter. You may even want to provide an incentive such as entry into a prize draw or a reward.

For further information please visit Survey Galaxy